Proof, not promises.

Festivals, venues, and culture-driven brands — as Fractional CMO, VP of Marketing, and Market Director.

/ Live Events & Music Festivals

Okeechobee Music & Arts Festival

Fractional CMO — brought in to relaunch a festival returning from hiatus. New brand, new website, new team.

/ Live Events & Music Festivals

Afro Nation, Portugal

Interim CMO — 18 months. Rebuilt the marketing function from the org chart up.

/ Live Events & Music Festivals

Insomniac Events, USA

VP Global Marketing & Creative Services — festival brands at portfolio scale.

/ Live Events & Music Festivals

RBMA Festival New York

Founded and launched. A city-wide music festival built from nothing.

/ Contemporary Art & Cultural Programming

Red Bull Arts, New York

Initiated the program. Contemporary art as brand infrastructure, not sponsorship.

/ CPG & Cosmetics

Exoceuticals

Fractional CMO — hired the first marketing team, built the go-to-market, ran creative.